Tag Archives | Using

Support 4.0: Using Snapchat for all of Moz’s Support

Posted by Nick_Sayers Innovation. Mobile. Community. Social. All words that come to mind when I think of Snapchat. Well, now a new word is creeping in… a word so disruptive to the Snapchat ecosphere that I’m going to bold it, then repeat it. Support. Yes, support. april fools placeholder Moz has always been a customer-centric …

moz.com - 15 hours ago Loading+Bookmark  

Using Social Media For Marketing

Social media has become a cornerstone of Internet marketing. It is a method of reaching an endless amount of people quickly, efficiently, and using direct engagement. Never before has it been so easy to reach your target audience, no matter where in the world they are, or what your industry may be. The only downside …

internetmarketingninjas.com - 2 weeks ago Loading+Bookmark  

Get More Conversions Using These 12 Twitter Stats #Infographic by @MDMJonathan

Twitter is an excellent social media platform to grow your brand, both personally and as a company. It is great for introducing new prospects to what you offer, and for converting your existing followers into leads and sales. Out of all the marketers currently using Twitter, only 34% of them are successfully generating leads via …

searchenginejournal.com - 1 month ago Loading+Bookmark  

How Travel Advertisers Should Actually Be Using Search Marketing Benchmarks

Contributor Lori Weiman of The Search Monitor shares data to help travel and hospitality marketers gauge their success. The post How Travel Advertisers Should Actually Be Using Search Marketing Benchmarks appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 month ago Loading+Bookmark  

Using Artificial Intelligence to Solve #SEO by @scott_stouffer

I recently wrote about how to statistically model any given set of search results, which I hope gives marketing professionals a glimpse into how rapidly the SEO industry is currently changing in 2015. In that article, I had mentioned that the search engine model should be able to “self-calibrate”, or take its algorithms and weightings …

searchenginejournal.com - 1 month ago Loading+Bookmark  

For Writers Only: Secrets to Improving Engagement on Your Content Using Word Pictures (and I Don’t Mean Wordle)

Posted by Isla_McKetta “Picture it.” If you’re of a certain generation, those two words can only conjure images of tiny, white-haired Sophia from the Golden Girls about to tell one of her engaging (if somewhat long and irrelevant) stories as she holds her elderly roommates hostage in the kitchen or living room of their pastel-hued …

moz.com - 2 months ago Loading+Bookmark  

Five Productivity Hacks You Need to Be Using in 2015

Whether you just need a quick reminder or are looking to become more productive in 2015, this post covers five tools in my personal tool set (and my team’s) that help increase workplace productivity, collaboration and generally make us better at what we do. What’s even better, wait for it, they’re free… 1. The Inbox Zero …

distilled.net - 2 months ago Loading+Bookmark  

Direct Answers – Using Query Intent Templates to Identify Answers

Almost a year ago, Search Engine Land published an article titled Google Search OneBox Answers Are Getting More Detailed. Search Engine Land has been referring to question-answering type results as Direct Answers, since they don’t seem to follow the normal rules of search results that return documents matching keywords in a query. Instead, they were …

seobythesea.com - 3 months ago Loading+Bookmark  

SEO Using Force-Directed Diagrams

Sometimes, the only way to understand a site is to look deep into the technology stack and gaze upon its dark, dark soul. But we at Portent try to avoid contact with evil beings. Instead, we use force-directed diagrams. I got my nerd on big-time and whipped up a few examples: A healthy site thriving …

portent.com - 3 months ago Loading+Bookmark  

Your Start-to-Finish Guide to Using Google’s Disavow Tool

Posted by MarieHaynes Have you used Google’s disavow tool? You might want to. If you have been actively involved in SEO for your website over the last few years, there is a good chance that you have unnatural links pointing to your site. These can hurt you in the eyes of Google’s Penguin algorithm. Or, …

moz.com - 4 months ago Loading+Bookmark  

There Is (Still) No Ranking Advantage To Using New Top-Level Domains by @mattsouthern

Google’s John Mueller felt the need to reiterate the fact that new top-level domains (TLDs) still do not provide any ranking benefit in search results. Matt Cutts initially stated this fact back in 2012 in response to an article which claimed new TLDs did provide a rankings advantage. Perhaps Mueller felt the need to share …

searchenginejournal.com - 4 months ago Loading+Bookmark  

Guide to Using Call Tracking for Local Search

I wanted to circle back to the call tracking issues in local. In my previous post, I wrote a great deal about where it doesn’t work. I also have wanted to cover where and how it does work. It made sense to me to ask someone in the industry to put it together so I …

blumenthals.com - 4 months ago Loading+Bookmark  

Guide to Using Call Tracking for Local Search

I wanted to circle back to the call tracking issues in local. In my previous post, I wrote a great deal about where it doesn’t work. I also have wanted to cover where and how it does work. It made sense to me to ask someone in the industry to put it together so I …

blumenthals.com - 4 months ago Loading+Bookmark  

Apple Maps Using New Partners For Multiple-Location Map Submissions

In October Apple launched Apple Maps Connect, intended to allow individual business owners to edit or add local business listings directly into Apple’s database. Apple told me at the time that it wasn’t intended for webmasters or outside agencies to manage multiple locations or listings… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 4 months ago Loading+Bookmark  

How Google Is Using Dynamic Testing To Build Out The Knowledge Graph

Google is constantly testing new ways to answer user queries. Columnist Eric Enge has been watching these experiments closely and shares what he’s observed. The post How Google Is Using Dynamic Testing To Build Out The Knowledge Graph appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 5 months ago Loading+Bookmark