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More than Keywords: 7 Concepts of Advanced On-Page SEO

Posted by Cyrus-Shepard “What is this page about?” As marketers, helping search engines answer that basic question is one of our most important tasks. Search engines can’t read pages like humans can, so we incorporate structure and clues as to what our content means. This helps provide the relevance element of search engine optimization that …

moz.com - Tuesday, October 21, 2014 - 12:01 Loading+Bookmark  

How to Generate More Web Content from Google Hangouts on Air

Google Hangouts on Air have been the best thing Google Plus has given to us. The ability to set up video conferences with multiple participants, the easiness of set-up and the "live streaming" option: There's simply no alternative for this product. Google HOA is also a great way to generate some pretty sweet web content …

searchenginepeople.com - Monday, October 20, 2014 - 8:11 Loading+Bookmark  

After More Than Two Years, Google Finally Releasing New “Pirate Update” To Fight Piracy

In August 2012, to stem accusations that it doesn’t do enough to fight piracy, Google released what’s known as the Pirate Update, a system that penalized sites deemed to be violating copyright laws. Next week, Google is finally going to refresh that system to catch new offenders and… . About SEO, PPC, SEM, Search Engines …

searchengineland.com - Friday, October 17, 2014 - 3:45 Loading+Bookmark  

Earn With Useful #Marketing, How To Build Google-Safe Links, and More From #Pubcon 2014 by @mattsouthern

Jay Baer of Convince and Convert kicked off the final day of Pubcon as only he could, and luckily for him, three days in Las Vegas didn’t stop anyone from getting up early and packing the convention center. With the exhibition hall closed on the last day, that left a full day devoted to keynotes …

searchenginejournal.com - 2 weeks ago Loading+Bookmark  

Live At #Pubcon Day 1: Facebook Audience Network, Google Chaos Theory, Writing For SEO, and More! by @mattsouthern

Legions of passionate marketers who eat, sleep, and breathe SEO, content, and social media filled the Las Vegas Convention Center today as Pubcon Las Vegas kicked off for its 15th consecutive year. Pubcon founder, Brett Tabke, began the event with an audience poll to find out how many Pubcon events everyone has attended. A handful …

searchenginejournal.com - 2 weeks ago Loading+Bookmark  

Google’s “In The News” Box Now Lists More Than Traditional News Sites

Google has confirmed that new “In The News” box appearing in some of its search results now lists content from more than just the traditional news sites. Discussions at Reddit, blog posts, videos and more from non-news sites may turn up. Earlier, Search Engine Land reported how content… . About SEO, PPC, SEM, Search Engines …

searchengineland.com - 2 weeks ago Loading+Bookmark  

Google: More First Page URLs In Search Results Are HTTPS Relative To The URLs On The Web

At Search Marketing Expo East, Google’s Gary Illyes presented on an HTTPS panel and shared some very interesting data and history on Google’s HTTPS ranking signal. Page One Search Results More Likely To Contain HTTPS Urls Gary explained that while only 10% of the crawled and discovered… . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 3 weeks ago Loading+Bookmark  

More Google Answer Boxes, with Bonus Experiment!

Posted by Dr-Pete Last week, drowned out by the Panda 4.1 rollout, the  MozCast Feature Graph detected a significant jump in the presence of answer boxes (+42% day-over-day, up to +44% on September 30th): This measurement includes all types of “answer” boxes – direct answers, stock quotes, weather forecasts, box scores, and even the new, …

moz.com - 3 weeks ago Loading+Bookmark  

SMX East Keynote: BuzzFeed Founder Jonah Peretti Talks Going Viral, SEO, Social Media & More

SMX East Keynote: BuzzFeed Founder Jonah Peretti Talks Going Viral, SEO, Social Media & More was originally published on BruceClay.com, home of expert search engine optimization tips. The Search Marketing Expo (SMX) East 2014 keynote speaker is Jonah Peretti, founder of BuzzFeed. Peretti has a history of Internet brilliance – before founding BuzzFeed, he was …

bruceclay.com - 3 weeks ago Loading+Bookmark  

Growth Hacking – The Art of Getting More Traffic

If there’s one thing the world of technology, business and marketing love it’s a buzzword and this year’s so far it appears to be the term growth hacking, So what is a growth hacker, what does it mean and why could hiring (or being) one make all the difference to your business? Let’s find out…. …

blog.positionly.com - 3 weeks ago Loading+Bookmark  

The Importance of & How to Be More Positive

Positive Attitude is Good for Business A happy workforce can increase productivity by around 12% a certain order. It might seem like a trivial matter, but attitude in the work place can have a significant impact on productivity. A study by the University of Warwick found that a happy work force can increase productivity by …

dejanseo.com.au - 4 weeks ago Loading+Bookmark  

How To Get More Followers On Instagram

When Stanford grads Kevin Systrom and Mike Krieger founded Instagram in 2010 – they didn't envision that two years later Facebook would purchase their company for $ 1 billion dollars. When Facebook bought out Instagram, the company had only 13 employees – and today it continues to be one of the most used apps in …

searchenginepeople.com - 4 weeks ago Loading+Bookmark  

How Google is Connecting Keyword Relevance to Websites through More than Just Domain Names – Whiteboard Friday

Posted by randfish We’re seeing Google continue to move beyond just reading pages, instead attempting to truly understand what they’re about. The engine is drawing connections between concepts and brand names, and it’s affecting SERPs. In today’s Whiteboard Friday, Rand explains just what Google is doing, and how we can help create such associations with …

moz.com - 4 weeks ago Loading+Bookmark  

7 Key Strategies to Generate More Leads from Social Media

Social media can serve as a gateway for high quality leads. Businesses often underutilize the power of social media in generating vital leads and spend a lot on other channels of digital marketing in source of leads. Social media is an interactive platform for connecting with people so as to exchange, create and share information …

searchenginepeople.com - 4 weeks ago Loading+Bookmark  

7 Key Strategies to Generate More Leads from Social Media

Social media can serve as a gateway for high quality leads. Businesses often underutilize the power of social media in generating vital leads and spend a lot on other channels of digital marketing in source of leads. Social media is an interactive platform for connecting with people so as to exchange, create and share information …

searchenginepeople.com - 4 weeks ago Loading+Bookmark