Tag Archives | Local

Finding Hidden Content Opportunities For Your Local Website

Once you’ve fulfilled your website’s basic content needs, you’ll need to up the ante to stay competitive in search engines. Contributor Rachel Lindteigen shares some tips. The post Finding Hidden Content Opportunities For Your Local Website appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 12 hours ago Loading+Bookmark  

Announcing LocalUp Advanced: Our New Local SEO Conference (and Early Bird Tickets!)

Posted by EricaMcGillivray That’s right, Moz fans, we’re diving into the the Local SEO conference space. Join us Saturday, February 7th in Seattle as we team up with Local U to present LocalUp Advanced, an all-day intensive local SEO conference. You’ll learn next-level tactics for everything from getting reviews and content creation to mobile optimization and …

moz.com - Thursday, October 23, 2014 - 4:03 Loading+Bookmark  

Google Testing New Layout for Mobile Local Search Results

Google has made it pretty obvious that it’s prioritizing mobile user experience this year. Over the weekend, I noticed an update to local results on my phone:  Before:                                                       …

seerinteractive.com - Thursday, October 23, 2014 - 12:08 Loading+Bookmark  

Apple Launches “Maps Connect,” Self-Service Local Listings Portal

This afternoon Apple notified us of a new self-service portal to add or edit local business listings: Apple Maps Connect. It’s intended for small business owners or their authorized representatives (though not agencies) to be able to quickly and easily add content directly into Apple Maps…. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Tuesday, October 21, 2014 - 5:45 Loading+Bookmark  

How Large Multi-Location Businesses Can Dominate In Local Search

Local search marketing can be especially challenging for businesses with multiple locations. Contributor Jason Decker explains how to do it right. The post How Large Multi-Location Businesses Can Dominate In Local Search appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 week ago Loading+Bookmark  

Scaling Geo-Targeted Local Landing Pages That Really Rank and Convert – Whiteboard Friday

Posted by randfish One question we see regularly come up is what to do if you’re targeting particular locations/regions with your site content, and you want to rank for local searches, but you don’t actually have a physical presence in those locations. The right track can depend on a few circumstances, and in today’s Whiteboard …

moz.com - 1 week ago Loading+Bookmark  

Google + Local Pages No Longer Supporting GA Tracking Codes

Historically if you wanted to measure traffic to your site from Plus page for local you could add a Google Analtyics tracking code to your site’s URL. Whether this is a bug or not or permanent change is not yet clear but since around the first of the month if your link in the G+ …

blumenthals.com - 1 week ago Loading+Bookmark  

How Not To Ask For Reviews: A True Story About Local SEO

Contributor Neil Patel tells the tale of a boutique hotel owner whose strategy for discouraging bad reviews backfired in a major way. The post How Not To Ask For Reviews: A True Story About Local SEO appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 week ago Loading+Bookmark  

Local SEO Killer Guide For Your Small Business

For businesses that have physical premises which are frequented by its customers, using local SEO is vital to increase that footfall, as well as make sales via the internet. There are numerous reasons for this and the benefits can be substantial, but many businesses that exist on the high street as independent retailers, for example,… …

blog.positionly.com - 1 week ago Loading+Bookmark  

Google AdWords Debuts Local Forwarding Numbers For Call Extensions

Advertisers using call forwarding numbers for their AdWords call extensions in the U.S. began receiving notices this week that local numbers are now available in many areas. Local forwarding numbers use the same same area code as the businesses’ phone number or an area code within the same… . About SEO, PPC, SEM, Search Engines …

searchengineland.com - 1 week ago Loading+Bookmark  

Announcing the 2014 Local Search Ranking Factors Results

Posted by David-Mihm Many of you have been tweeting, emailing, asking in conference Q&As, or just generally awaiting this year’s Local Search Ranking Factors survey results. Here they are! Hard to believe, but this is the seventh year I’ve conducted this survey—local search has come a long way since the early days of the 10-pack …

moz.com - 2 weeks ago Loading+Bookmark  

Simple Math To Show Potential Clients Why Local SEO Is Important

Local businesses sometimes have trouble understanding how they’d benefit from SEO. Columnist Greg Gifford shows how you can boil it down to the basics. The post Simple Math To Show Potential Clients Why Local SEO Is Important appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 2 weeks ago Loading+Bookmark  

Free Google Local Duplicate Listing Finder Tool

Finding duplicates for the same listing with the Google local index is critical. Unfortunately the new Maps is terrible at it and G+ creates too many false positives. You can revert to the old Maps and its increasingly quirky behavior or MapMaker to find the duplicates in the Google Local index but both of those …

blumenthals.com - 2 weeks ago Loading+Bookmark  

Promoting Local Content For Local Links

In my experience most businesses in North America undervalue the power of local search. There are approximately 30 million small businesses in the United States and Canada. In Canada, small businesses account for over 98% of all businesses. The beauty of local search is that it often translates into offline purchases, and rather quickly as …

searchenginepeople.com - 2 weeks ago Loading+Bookmark  

Google Local Pack And Carousel Tests Continue

Last week Dr. Pete from Moz shared a new type of carousel replacement that was starting to show in some browsers. It was seen yesterday as well by Daniel Klotz of YDOP and by Max Minzer. It is similar to the test of the carousel replacement from early August but with the Map missing. Darren …

blumenthals.com - 2 weeks ago Loading+Bookmark