Tag Archives | Links

Content Marketing & Promotion To Drive Quality Links: Up Close @SMX West

Contributor Mark Traphagen recaps a session from SMX West 2015 on how to create link-worthy content. The post Content Marketing & Promotion To Drive Quality Links: Up Close @SMX West appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Tuesday, March 24, 2015 - 7:45 Loading+Bookmark  

11 Ways for Local Businesses to Get Links

Posted by Casey_Meraz Let’s face it: Local link building is hard. Even if you have the budget and resources needed to earn or build links it will take time. Having a strong link profile is essential to your website’s success in search engines.  If you’re new to link building and want to develop a more …

moz.com - Tuesday, March 24, 2015 - 2:01 Loading+Bookmark  

Non-Linking URLs Seen As Links

Are non-linking URLs (pasted URLs) seen as links by Google? There’s long been chatter and rumor that they do among various members of the SEO community. I found something the other day that seems to confirm this. Google Webmaster Tools Crawl Errors I keep a close eye on the Crawl Errors report in Google Webmaster …

blindfiveyearold.com - 1 week ago Loading+Bookmark  

Are On-Topic Links Important? – Whiteboard Friday

Posted by randfish How much does the context of a link really matter? In today’s Whiteboard Friday, Rand looks at on- and off-topic links to uncover what packs the greatest SEO punch and shares what you should be looking for when building a high-quality link. For reference, here’s a still of this week’s whiteboard! Video …

moz.com - 2 weeks ago Loading+Bookmark  

Google Changes Car Insurance Links After SEOs Complain

Google quickly changes their keyword rich anchor text in a recent blog post to avoid controversy in the SEO industry around link spam and link schemes. Will this lead to Google penalizing themselves again? The post Google Changes Car Insurance Links After SEOs Complain appeared first on Search… . About SEO, PPC, SEM, Search Engines …

searchengineland.com - 3 weeks ago Loading+Bookmark  

Naturally Generated Links? Hey, Google Might Still Hate Them!

Let’s say you have a manual penalty… not a nice way to open a post, I know, but it’s the reality for many site owners. What if Google shows you an example of one of your problematic links, and it’s one that sends you some really great converting traffic? What if, upon conducting a… . …

searchengineland.com - 4 weeks ago Loading+Bookmark  

Google Researchers Introduce System To Rank Web Pages On Facts, Not Links

Will Google someday rank web pages based on how accurate they are? A new paper suggests they might. The post Google Researchers Introduce System To Rank Web Pages On Facts, Not Links appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 4 weeks ago Loading+Bookmark  

Fired Up for Links? So is Rae Hoffman #SMX Speaker Series

Fired Up for Links? So is Rae Hoffman #SMX Speaker Series was originally published on BruceClay.com, home of expert search engine optimization tips. In less than one week, digital marketers from around the world for Search Marketing Expo (SMX). Today, we’re excited to talk with one of SEO’s most fiery females and SMX speaker: Rae …

bruceclay.com - 1 month ago Loading+Bookmark  

Subdomains vs. Subfolders, Rel Canonical vs. 301, and How to Structure Links for SEO – Whiteboard Friday

Posted by randfish There are some basic questions about SEO that come up really frequently, and it’s often easy to assume an answer that isn’t exactly right. In today’s Whiteboard Friday, Rand tackles three of them: Should I put subsections of my site on subdomains or in subfolders? Should I use a rel canonical or a …

moz.com - 2 months ago Loading+Bookmark  

Links, Algorithms, Copyrights and The Epic Rise of Mobile Video

A new year always brings opportunities and surprises. In the communities this week there are already plenty of interesting revelations, indications and predictions coming our way. The past and future of link building are in discussion along with other timely topics like copyright protection, mobile consumption and the ever evolving question of what factors are …

internetmarketingninjas.com - 3 months ago Loading+Bookmark  

Google Music Video Search Results Now Contain Links To Lyrics On Google Play

Google’s music video search results also contain lyrics snippets with a link to the full lyrics on Google Play. The post Google Music Video Search Results Now Contain Links To Lyrics On Google Play appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 3 months ago Loading+Bookmark  

Useful Links For Link Builders: Our Top 10 Link Week Columns For 2014

When Google’s head of webspam, Matt Cutts, kicked off 2014 by denouncing guest blogging as a link building strategy, link builders knew they were going to be in for an interesting year. And indeed they were right. We saw major brands like Expedia and eBay get hit with manual penalties, and… . About SEO, PPC, SEM, Search …

searchengineland.com - 3 months ago Loading+Bookmark  

To Create Useful Links, Think Like A User, Not A Content Producer

Are you letting your users down by focusing too much on attracting links? Columnist Julie Joyce suggests a mode of thinking to help you link more naturally. The post To Create Useful Links, Think Like A User, Not A Content Producer appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 4 months ago Loading+Bookmark  

Google Settles UK “Defamation” Suit, Agreeing To Remove Malicious Links

Google has long maintained it’s not responsible for third party content in its index. And that’s the law in the US. However increasingly in Europe authorities and individuals are seeking to make Google legally responsible for the content in its search results. The latest example comes… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 4 months ago Loading+Bookmark  

Google Knowledge Graph Carousel Gains “Breadcrumb” Navigation Links

Google has quietly added a small but important feature to their Knowledge Graph Carousel – a breadcrumb navigation link. If your search brings up the carousel and it references back to a higher-level knowledge graph panel, Google may show a link to the knowledge graph panel details. For… . About SEO, PPC, SEM, Search Engines …

searchengineland.com - 4 months ago Loading+Bookmark