Tag Archives | Google

SMX East Liveblog: Learn With Google — Attribution Strategies

SMX East Liveblog: Learn With Google — Attribution Strategies was originally published on BruceClay.com, home of expert search engine optimization tips. In the Learn with Google classroom, the first topic of the morning is: Attribution Strategies to Inform Your Search and Digital Investments. “Why is attribution essential? Because understanding the interplay of channels leads to smarter …

bruceclay.com - 3 weeks ago Loading+Bookmark  

Up Close @ SMX East: How Ads Influence Organic Click-Through Rate On Google

If the SERPs are a zero-sum game, where drawing a click in one place takes it away from another, how are ads influencing organic click-through? The post Up Close @ SMX East: How Ads Influence Organic Click-Through Rate On Google appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - 3 weeks ago Loading+Bookmark  

Focus On User Group Uses Google Algorithm To Attack Map Pack

Yesterday a new anti-Google consortium called “Focus on the User” launched a website that cleverly uses Google’s own words and algorithm to make an argument against Google+ Local (map pack) search results. It also operates as a concrete proposal that might partly substitute for… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 3 weeks ago Loading+Bookmark  

A New Click Through Rate Study For Google Organic Results

Advanced Web Ranking has released a study showing fresh data on the click-through-rate from Google’s organic search results. The data was taken from Google Webmaster Tools Search Queries reports from large accounts back in July 2014. On average, 71.33% of searches resulted in a page one… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - 3 weeks ago Loading+Bookmark  

Google Carousel Eye-Tracking Study: The Big Winner is AdWords

In addition to the Local heat maps & CTR studies that I shared yesterday , Mediative also looked at the behaviors around the Carousel in their study: The Evolution of Google Search Results Pages and Their Effects on User Behaviour”. As with the 7-pack information yesterday, there are limits to this study. The CTR are particularly …

blumenthals.com - 3 weeks ago Loading+Bookmark  

At SMX East; Presenting on Google and the Semantic Web

The Semantic Web is making an even stronger appearance recently at Google than it has in the past. With knowledge panels, carousels listing all kinds of things (and people and places), structured snippets merging query answers with question answers into a single snippet, OneBoxes of many different kinds, and even Hummingbird responding better to longer …

seobythesea.com - 3 weeks ago Loading+Bookmark  

Google Organic Click-Through Rates in 2014

Posted by Philip_Petrescu We’ve all been there. Trying to improve our organic rankings so we can get more traffic from the search engines. And every time we do that, we are left with some big questions in our minds: How much traffic would I actually get if I rank on the first page? Is it …

moz.com - 3 weeks ago Loading+Bookmark  

Google Introduces Automatic Item Updates For PLAs

Up to now, Google has systematically disapproved product listing ads when retailers had price or inventory variances between their product feed and the microdata on their sites. Now, to help retailers maintain consistent visibility in PLAs, Google has launched “automatic item updates”… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 3 weeks ago Loading+Bookmark  

Quick Tip: How to Plus ANY Update as a Business Page on Google Plus

Switching between your personal account and your business page on Google Plus is not as easy and transparent as you may have thought (Facebook is doing a better job at that since recently). To act as a page where you have managing rights, you first need to click “Manage this page” ..and after that many …

internetmarketingninjas.com - 4 weeks ago Loading+Bookmark  

How Google Might Fill in Missing and Incorrect Data in its Knowledge Graph

Entities change all the time, and facts about them do as well. Imagine when Derek Jeter retires from playing baseball, that he might decide to become a coach. Or Tom Cruise acting in a new movie, and deciding to try directing it and producing it as well. And Scotland decides whether or not it should …

seobythesea.com - 4 weeks ago Loading+Bookmark  

Last Week in Google Local

Several interesting and developments last week from Google in the Local space. Google declares the end of Panoramio and the rise of Google Views: With the release of Google Views, the new Map integrated photo application, Google has declared that they will wind down Panoramio as they wind up Views. Of course there is an …

blumenthals.com - 4 weeks ago Loading+Bookmark  

How Google May Add to its Knowledge Base with Entities and Attributes from Search Queries

Millions of searches stream into Google everyday as people try to meet their informational and situational needs. But those searches don’t disappear after the searches. They provide Google with some very interesting and useful information in return. For instance, they tell Google what people are interested in real time – right at this moment. Those …

seobythesea.com - 4 weeks ago Loading+Bookmark  

Google Censoring Negative Predictive Searches in Celebrity AutoComplete Results in the UK

Is Google censoring autocomplete suggestions on celeb searches in the UK? You decide… Hobo

hobo-web.co.uk - 4 weeks ago Loading+Bookmark  

Now that Google Authorship is Gone: Do You Still Believe in “Author Rank”?

Danny Sullivan, the most important pundit in search is still advocating the so called Google “Author Rank”, a hypothetical ranking boost based on your cross-site popularity as an author. I’m not sure what Danny Sullivan’s motives are to try to convince us to use an obsolete feature but personally I asked myself: do you still… …

blog.positionly.com - 4 weeks ago Loading+Bookmark