Tag Archives | Facebook

Facebook Introduces Topic Data: Learn What Your Audience Is Discussing on Facebook by @mattsouthern

As marketers, the more data we have the more targeted our messaging can be. Knowing what your audience is saying about topics related to your business can be a valuable source of consumer insight. Today, Facebook announced that it is giving Page owners access to topic data, which shows marketers what audiences are saying on …

searchenginejournal.com - 2 weeks ago Loading+Bookmark  

Facebook Introduces App For Managing Ads On The Go by @mattsouthern

To meet the demand of its over 800,000 monthly advertisers, Facebook has introduced a new mobile app that will help make it easier to manage ads on the go. With the new Ads Manager app you can now create new ads or monitor existing ones, as well as edit ads, budgets, and schedules. Is an …

searchenginejournal.com - 1 month ago Loading+Bookmark  

Driving Traffic from Facebook – Whiteboard Friday

Posted by randfish Facebook sends a remarkable amount of traffic, but there’s a lot of confusion around both just how much and (perhaps more importantly for our work) how we can optimize our work to take advantage of it. In today’s Whiteboard Friday, Rand clears up some of the statistical noise and offers 10 tips …

moz.com - 1 month ago Loading+Bookmark  

Facebook Doesn’t Charge For Ads Unless A Real Person Sees Them by @mattsouthern

Today Facebook provided a rare glimpse into its philosophy for counting ad impressions, revealing that the company doesn’t believe ads should be charged for unless seen by a real person. While it’s common practice for advertising industry groups to measure ‘served’ impressions, Facebook instead measures ‘viewed’ impressions. Here’s the difference between served and viewed impressions: …

searchenginejournal.com - 1 month ago Loading+Bookmark  

Photos Now Draw The Lowest Organic Reach On Facebook [STUDY] by @mattsouthern

Photos, once known to draw best reach and engagement for Facebook pages, are now drawing the lowest according to data from social media analytics company Socialbakers. An article from the same analytics company declared photos “king on Facebook” less than a year ago. The success of photos on Facebook is what helped lead to their …

searchenginejournal.com - 1 month ago Loading+Bookmark  

How Hashtags Work on Twitter, Instagram, Google Plus, Pinterest, Facebook, Tumblr, and Flickr

Posted by AnnSmarty This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. A hashtag is the wonder of the past decade. It was …

moz.com - 1 month ago Loading+Bookmark  

Mobile, Twitter, Facebook and Google all Face the Future with Big Changes

This week on the forums, it’s eyes forward to the future in several of the threads. From current trends like mobile usability to how our past may affect the future through the “Right to be Forgotten”. With a proliferation of predictions and musings on what may be to come, January 2015 continues to be a …

internetmarketingninjas.com - 2 months ago Loading+Bookmark  

Instagram The Fastest Growing Social Network, Facebook The Most Engaged, + More Stats by @mattsouthern

New data from Pew Research Internet Project finds that while Facebook is still the most popular social media site, Instagram is by far the fastest growing. When it comes to attracting new users, no one can touch Instagram right now. The amount U.S. adults using Instagram grew nine percent over 2014 — mean that 26 percent …

searchenginejournal.com - 3 months ago Loading+Bookmark  

You’re Not Properly Tracking Your Facebook Traffic

I gave a presentation on Friday at Searchfest about why tagging URLs for Google Analytics is so important. In my preparation, I used the Google Analytics debugger to basically test everything I already knew to be true about how Google Analytics attributes visits… but that’s a story for another time. I needed a way to …

seerinteractive.com - 3 months ago Loading+Bookmark  

Anatomy of a Perfect Facebook Post: Exactly What to Post to Get Better Results by @kevanlee

You post to your Facebook page, hoping you’ve hit upon something that works. How great would it be know that the post you just published had the best chance of maximizing clicks, likes, and comments. Facebook posts especially—given the dramatic dip in reach—can feel like a mystery. How do you create the perfect Facebook post? Does the perfect …

searchenginejournal.com - 3 months ago Loading+Bookmark  

Facebook Drops Bing From Facebook Search Results

Facebook has broken up with Bing, quietly dropping results from the Microsoft search engine as part of this week’s Facebook search update. The change, reported late today by Reuters, was confirmed by a Facebook spokesperson in an email to Search Engine Land. “We’re not currently showing web… . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 4 months ago Loading+Bookmark  

Facebook Launches Call-To-Action Buttons For Business Pages by @mattsouthern

Facebook is on a roll right now when it comes to introducing useful new tools for business pages. In case you missed it, yesterday the company announced audience targeting for organic posts and improved insights. Today Facebook announced the launch of call-to-action buttons for business pages. Pages are an important destination for people on Facebook, and …

searchenginejournal.com - 4 months ago Loading+Bookmark  

Facebook Introduces Organic Post Targeting, Along With Other New Tools For Pages by @mattsouthern

In an effort to help publishers better connect with their audience on Facebook, the company announced today a new set of tools and and improvements to insights and analytics. Here is an overview of the new tools: Interest Targeting Facebook is making it easier for Pages to target posts more precisely. Similar to how you …

searchenginejournal.com - 4 months ago Loading+Bookmark  

Facebook Search: Why Doesn’t The Company Get Local?

Facebook just launched its successor to Graph Search: Facebook Search. Facebook Search is the evolution of Graph Search and benefits from lots of user feedback since the launch of Graph Search in early 2013. It’s available in US English for the PC and mobile app for the time being. Users can… . About SEO, PPC, …

searchengineland.com - 4 months ago Loading+Bookmark  

Facebook Releases Quarlerly Highlights, Continues To See Growth In Active Users by @mattsouthern

Facebook, as a public company, reports every quarter on the state of its business. This week it released its highlights for the third quarter of 2014, with numbers that are more than likely to please stockholders. Growth In Active Users There was growth in active users reported across the board. Daily active users (DAUs), as …

searchenginejournal.com - 4 months ago Loading+Bookmark