Tag Archives | Data

SMX East Liveblog: Branding Your Data Visualizations with Annie Cushing

SMX East Liveblog: Branding Your Data Visualizations with Annie Cushing was originally published on BruceClay.com, home of expert search engine optimization tips. Data is powerful and empowering, sure. But raw data or too much data coming at you is just another email in the archive of the person you’ve delivered it to. Data that isn’t packaged …

bruceclay.com - 23 hours ago Loading+Bookmark  

How Google Might Fill in Missing and Incorrect Data in its Knowledge Graph

Entities change all the time, and facts about them do as well. Imagine when Derek Jeter retires from playing baseball, that he might decide to become a coach. Or Tom Cruise acting in a new movie, and deciding to try directing it and producing it as well. And Scotland decides whether or not it should …

seobythesea.com - Monday, September 29, 2014 - 2:09 Loading+Bookmark  

Using Query User Data to Classify Queries

It can be difficult classifying a query for a search engine based upon the query itself. For example, you could classify the query “lincoln” based upon: President Abraham Lincoln The location, Lincoln,Nebraska The Lincoln brand of car (shown with old time Hollywood star Tom Mix). Query Answering with User Behavior Data Search engines usually store …

seobythesea.com - Friday, September 26, 2014 - 10:05 Loading+Bookmark  

How to Combine Screaming Frog Data with Google Analytics Data

Posted by Iamoldskool This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. I love Screaming Frog. It is without doubt the best SEO …

moz.com - Thursday, September 25, 2014 - 10:02 Loading+Bookmark  

Dare to Hack Data With Bing at SES Denver

At SES Denver on October 16, Bing’s John Gagnon will discuss the importance of using the right data as opposed to just big data. Search Engine Watch – Latest

searchenginewatch.com - 3 weeks ago Loading+Bookmark  

Use Holiday Search Data To Prep Your SEM Campaigns For The Upcoming Season

What are people searching for and when are people searching on Thanksgiving, Black Friday, and Cyber Monday? The post Use Holiday Search Data To Prep Your SEM Campaigns For The Upcoming Season appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 4 weeks ago Loading+Bookmark  

YP Taps Goodzer for Enhanced Local Data

YP says it will add hyper-local data about products and services to “a select portion of [its] 20 million business listings” as a result of the deal. Search Engine Watch – Latest

searchenginewatch.com - 4 weeks ago Loading+Bookmark  

Microsoft’s Catapult Project To Power All Bing Data Centers Next Year [Report]

After a successful test, Microsoft says it will expand its Catapult server project to all Bing datacenters in 2015. When Microsoft first detailed the project two months ago, the company said it would use the new technology in one datacenter starting early next year. But according to PC World,… . About SEO, PPC, SEM, Search …

searchengineland.com - 2 months ago Loading+Bookmark  

3 Must-Have Call Data Integrations to Boost Sales by @ZoeLeeSkelton

When it comes to converting leads, having a solid understanding of user behavior is essential. For instance, the increasing number of e-commerce platforms and ways to buy online would lead many marketers to believe that most online shopping is completed online. But by using the correct tracking, it becomes obvious this is not the case. Graphs.net recently published …

searchenginejournal.com - 2 months ago Loading+Bookmark  

Leveraging Data for Better Marketing: An Interview with Chris Golec by @johnrampton

As part of our SEJ interview series, I recently caught up with Chris Golec of DemandBase to discuss the marketing benefits of leveraging data. In the video below, Chris explains how companies are leveraging data to make better marketing decisions. Here are some key takeaways from the video: It’s now about bringing data together that …

searchenginejournal.com - 2 months ago Loading+Bookmark  

Digital Analytics Checkup: How to Evaluate the Impact of Your Web Analytics Data – August 19th Webcast

Digital Marketing Depot presents “Digital Analytics Checkup: How to Evaluate the Impact of Your Web Analytics Data” on Tuesday, August 19th at 1 PM EDT. Jim Sterne of the Digital Analytics Association and Jenny Elliot of CrossView will explore which marketing metrics are essential, and… . About SEO, PPC, SEM, Search Engines & Search Marketing

- 2 months ago Loading+Bookmark  

CRO Statistics: How to Avoid Reporting Bad Data

Posted by CraigBradford Without a basic understanding of statistics, you can often present misleading results to your clients or superiors. This can lead to underwhelming results when you roll out new versions of a page which on paper look like they should perform much better. In this post I want to cover the main aspects …

moz.com - 2 months ago Loading+Bookmark  

Yelp Trends Reveals What’s Hot or Not Locally, But Beware of Unreliable Data

Yelp Trends works like any search engine, except you can compare multiple search terms in the context of one city. Reviews are from 98 cities in 20 countries, so there is a wealth of information to play with, but how much of that data is viable? Search Engine Watch – Latest

searchenginewatch.com - 2 months ago Loading+Bookmark  

Use Contextual Data To Gain A Competitive Search Marketing Advantage

Marketers have been dreaming about the possibilities of contextual data for decades, and as consumers have become more mobile and their behavior more quantifiable, it has only stoked those flames further. What’s The Big Deal About Contextual Data? Contextual data provides an opportunity for… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 2 months ago Loading+Bookmark  

Microsoft Adds Foursquare Data To Cortana

“It’s a great use of both platforms and when they are combined, they are able to offer up smart recommendations that help to differentiate Cortana from other digital assistants.”

webmasterworld.com - 2 months ago Loading+Bookmark