Tag Archives | Analytics

Why You Should Be Using Google Analytics Smart Lists For Remarketing

Are you using Smart Lists in your remarketing efforts? Columnist Rebekah Schelfhout believes you should consider doing so if you’re not already. The post Why You Should Be Using Google Analytics Smart Lists For Remarketing appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Tuesday, May 26, 2015 - 9:45 Loading+Bookmark  

Google Search Console Adds Apps Data To Search Analytics & Fetch As Google

Google adds two new features for App Indexing in the Search Console; Search Analytics and Fetch as Google support. The post Google Search Console Adds Apps Data To Search Analytics & Fetch As Google appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Friday, May 22, 2015 - 5:45 Loading+Bookmark  

How to Create User Personas with Google Analytics

Google Analytics can enhance the process of creating user personas and analyzing audiences. In this blog post, I’m going to show you how Seer created user personas for a credit counseling client using dimensions in the Audience section of Google Analytics.… The post How to Create User Personas with Google Analytics appeared first on Seer …

seerinteractive.com - Thursday, May 21, 2015 - 10:06 Loading+Bookmark  

How to Get Started with an Advanced Remarketing Strategy Using Google Analytics by @ProvenData

Remarketing is becoming more important for companies to master. Learn advanced tips and strategies here for using Google Analytics for retargeting here. The post How to Get Started with an Advanced Remarketing Strategy Using Google Analytics by @ProvenData appeared first on Search Engine Journal. Search Engine Journal

searchenginejournal.com - 2 weeks ago Loading+Bookmark  

How to Solve 6 Brutal Problems in Google Analytics

Ever have one of those days where you’re digging through Google Analytics (GA) and you say to yourself “What the f*@$ is this s%$ #!?!?” Yeah – me too. Don’t get me wrong – I love GA. It’s way easier to navigate than most of the other analytics platforms out there. But just like its users, …

portent.com - 1 month ago Loading+Bookmark  

March’s Google Analytics Blog Insights to Grow Your Business

Below are the highlights followed by a summary of what happened on the Google Analytics blog in March. I also discuss how you and your team can take advantage of these developments! Highlights: In March Google… Released 2 New Mobile App Analytics Reports Hosted a talk with Neil Hoyne on moving beyond just the conversion …

seerinteractive.com - 2 months ago Loading+Bookmark  

Advanced Content Analysis in Google Analytics

Posted by Jeffalytics We analyze the performance of our content every day. Sometimes it’s subconscious, like when we check the number of tweets we get from a new blog post. Other times, we make more conscious efforts, like reviewing performance metrics in Google Analytics.  This feedback—both formal and anecdotal—informs what we do next. It influences …

moz.com - 2 months ago Loading+Bookmark  

Accelerate Your Career With Marketing Analytics You Can Use – March 24 Webcast

Learn how to use analytics to quickly gain smarter insights and improve marketing performance. The post Accelerate Your Career With Marketing Analytics You Can Use – March 24 Webcast appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 2 months ago Loading+Bookmark  

Search In Pics: Analytics Cupcake, Google Sand Castle & Solar Eclipse

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Solar Eclipse From Google Zurich: Source: Google+ Google Sand Castle Logo:… . About SEO, PPC, SEM, …

searchengineland.com - 2 months ago Loading+Bookmark  

Why You Should Make the Switch to Universal Analytics Now

As my fellow colleague, Amanda, pointed out in her blog post last year, there are many benefits to upgrading to Universal Analytics (UA).  Universal Analytics has been around for over a year now and the urgency to migrate is becoming more and more evident.… The post Why You Should Make the Switch to Universal Analytics …

seerinteractive.com - 2 months ago Loading+Bookmark  

How to Stop Spam Bots from Ruining Your Analytics Referral Data

Posted by jaredgardner This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. A few months back, my agency started seeing a referral traffic …

moz.com - 2 months ago Loading+Bookmark  

Google Analytics User Permissions

Google Analytics provides the ability to create user accounts with different user permissions because Google recognizes that different people have different access needs. It is very important to understand how administrators can take advantage of that flexibility. For example, the marketing function can reside internally within a company or with a third-party marketing agency or …

seerinteractive.com - 2 months ago Loading+Bookmark  

February’s Google Analytics Blog Insights to Grow Your Business

Here’s your summary of what happened over on the Google Analytics blog, and in the analytics industry in general, in February and how you and your team can take advantage of these developments! Best Practices: Combine AdWords with Google Analytics for Better Insights, Bidding and Results Who Should Care: Anyone who uses AdWords to advertise …

seerinteractive.com - 2 months ago Loading+Bookmark  

The 2015 Google Analytics Individual Qualification (IQ) exam: tips & resources to help you pass

At White, all members of the delivery team are expected to gain qualifications in Google Analytics, Google AdWords (Advertising Essentials, Advanced Search, and Advanced Display) and Bing Ads. Hannah and Bobby became accredited in Google Analytics in January 2015, and have since been carrying out workshops to share their insights with colleagues. They’ve come together to …

seoptimise.com - 3 months ago Loading+Bookmark  

December’s Google Analytics Blog Insights to Grow Your Business

Here’s your summary of what happened over on the Google Analytics blog, and the Analytics industry in general, in December and how you and your team can take advantage of these developments. 1. With Google Analytics Premium and DoubleClick: Matalan increases conversion rate by 28% Who Should Care: eCommerce businesses, web marketing practitioners The Gist: A …

seerinteractive.com - 3 months ago Loading+Bookmark