Tag Archives | About

5 Questions to Consider When Thinking About Bidding on Brand Terms

Bidding on your brand terms can provide a lot of benefits, but it can be costly if you have a lot of competition. So when is bidding on your brand the best strategy? Search Engine Watch – Latest

searchenginewatch.com - Friday, September 12, 2014 - 6:06 Loading+Bookmark  

Teach Google About Your Entities by Using Topical Hubs – Whiteboard Friday

Posted by gfiorelli1 I’m not so sure it’s correct to say—as is so common lately—that today’s SEO is a new one, especially with regard to on-site SEO. Many of the things that are necessary today were also necessary in the past: a well-designed information architecture, a great navigation structure, good internal linking, etc. We should talk …

moz.com - Friday, September 12, 2014 - 2:06 Loading+Bookmark  

11 Things George W Bush Taught Me About Social Media

Social media represents a large void in my digital marketing knowledge. I set out to get better in this space and learn more so that I could be a more well-rounded digital marketing specialist. I thought about approaching one of our outstanding Social Media Specialists here at SEP but then I had a moment of …

searchenginepeople.com - Thursday, September 11, 2014 - 10:12 Loading+Bookmark  

Why I Bought at Walmart and What Does It Say About the Future of Retail

I wanted a bike rack for my Honda Fit. I was going on vacation and wanted to bring our bikes. I also, having worked many years in a family owned business, wanted to buy it locally. Sometimes it just isn’t possible. Here’s my story of how I ended up shopping at WalMart despite my very …

blumenthals.com - 1 week ago Loading+Bookmark  

Q&A: What You Need to Know About Google’s Call Tracking Offering by @LogMyCalls

Last Monday Google announced the launch of their basic call tracking solution for AdWords. Since then, my company has received hundreds of questions about Google call tracking from media, clients, prospects, competitors, and random people on Twitter. Google is calling their version of AdWords call tracking ”Website Call Conversions”. The day they launched, we posted a response …

searchenginejournal.com - 2 weeks ago Loading+Bookmark  

What SEOs Need To Know About China’s Golden Shield Project

Interested in reaching China’s growing middle-class population? Unlike elsewhere, the search engines aren’t the main arbiters of what people see — you’ll also need to master the Great Firewall, aka the Golden Shield. The post What SEOs Need To Know About China’s Golden Shield Project… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 2 weeks ago Loading+Bookmark  

Looking at Peer Document Titles and Anchor Text when Collecting Facts about an Entity

During a civil or criminal legal case, the prosecuting side needs to present evidence to a judge or a jury. Each individual piece of evidence doesn’t have to prove the innocence or guilt of the party being tried by itself, but the combination of that evidence has to meet a certain standard. For a criminal …

seobythesea.com - 2 weeks ago Loading+Bookmark  

Choosing Your Agency: It’s About the Team

There are a lot of parallels between the digital marketing world and the elementary schoolyard days. Here’s a look at how you should select your team. Search Engine Watch – Latest

searchenginewatch.com - 3 weeks ago Loading+Bookmark  

Digital Assets to Get People TALK about You by @JimBoykin at #CZLSF

I am at ClickZ today tweeting and blogging what’s going on here. Here’s my favorite topic: Creating awesome content (digital assets) to generate natural links and traffic – wonderfully presented by our own Jim Boykin. Digital assets accomplish lots of important goals: They get people TALK about you! They turn your site into a BRAND …

internetmarketingninjas.com - 1 month ago Loading+Bookmark  

If Portent Were a Band: It’s All About the Hair

Here at Portent, we work together to do our best to wow the crowd with our many talented individuals and skills. Have you ever listened to a song that’s just one long guitar solo? I have, and while it’s an impressive show of expertise and skill, more often than not there’s a lot left to …

portent.com - 1 month ago Loading+Bookmark  

Pinterest Adds Messaging and Conversation About Pins

This latest announcement lets users message each other, and to hold conversations over pins.

webmasterworld.com - 1 month ago Loading+Bookmark  

What People Probably Hate Most About Your Blog Posts by @albertcostill

Whether you’re sharing your passion about a certain topic or looking to boost sales, blogging has become a way of life for a lot of people. In fact, when it comes to small businesses, blogging can have major impact. According to HubSpot, small businesses that blog receive 55% more website visitors, 102% more Twitter followers, and 126% higher lead …

searchenginejournal.com - 2 months ago Loading+Bookmark  

Keeping Readers Interested: 17 Things to Write About on Your Company Blog by @YEC

Are you writing things your customers actually want to read? The post Keeping Readers Interested: 17 Things to Write About on Your Company Blog by @YEC appeared first on Search Engine Journal. Search Engine Journal

searchenginejournal.com - 2 months ago Loading+Bookmark  

4 Amazing Things You Simply Must Know About Sensational Headlines

If readers are developing headline fatigue, but content creators continue to be chartered with driving traffic, where does that leave marketers when it comes to how to approach headlines? Here are some key takeaways from a study of headlines. Search Engine Watch – Latest

searchenginewatch.com - 2 months ago Loading+Bookmark  

19 Things I’ve Learned About Selling Websites by @markdaoust

When I started Quiet Light Brokerage in October of 2006, I had no idea that almost 8 years later I’d be looking back on over 500 deals closed and nearly $ 100 million in total transactions. We’ve been fortunate to have a lot of success over the years, but that success has come with a lot …

searchenginejournal.com - 2 months ago Loading+Bookmark