Friday, November 14, 2014

Adapting to Survive the (Not Provided) Google Evolution

If you’ve been living under a rock for the past couple of weeks, you missed out on all the hysteria that has happened in the search marketing industry thanks to Google’s decision to make all their search queries encrypted. Your SEO eyes read that right – checking the keywords for search traffic from Google will… …

blog.positionly.com - 1 week ago Loading+Bookmark  

Creating Interactive Videos

Video creation, Video marketing and SEO, Video training… all areas of my expertise.  However, with all of the fun video software and gadgets in my library and tool belt, I am always looking for more opportunities. Engagement via Video Having already mastered the use of the Google Hangouts and the factory-like transition into sending them …

internetmarketingninjas.com - 1 week ago Loading+Bookmark  

5 Networking Tips for the Tech-Savvy and Introverted by @mindydweinstein

We’re taught in order to progress in our careers we have to network with others. However, if you are introverted, meeting with someone one-on-one or just being by yourself sounds a whole lot more appealing than spending hours in a crowded room of people. With at least one-third of the population identifying as introverts, you are not …

searchenginejournal.com - 1 week ago Loading+Bookmark  

SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools

Google says it will boost rankings for HTTPS sites, but, in an interview by contributor Clark Buckner, Henshaw recommends SEOs hold off. The post SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 week ago Loading+Bookmark  

4 Easy & Honest SEO Mistakes That Could Penalize Your Site

You did everything right when optimizing your site for search — or so you thought. Contributor Neil Patel explains where you may have gone wrong. The post 4 Easy & Honest SEO Mistakes That Could Penalize Your Site appeared first on Search Engine Land. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 week ago Loading+Bookmark  

Game Of Thrones Hodor Character Gets His Own Google Search App Easter Egg

Along with recent updates including new Now cards and a “flip a coin” feature, Google’s Search App also includes an Easter Egg designed especially for “Game of Thrones” fans. Saying, “Ok Google, Hodor” or tapping the Search App microphone icon before… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - 1 week ago Loading+Bookmark  

Be Intentional about Your Content & SEO Goals or Face Certain Failure – Whiteboard Friday

Posted by randfish We’re seeing more and more companies investing in content marketing, and that’s a great thing. Many of them, however, are putting less thought than they should into the specific goals behind the content they produce. In today’s Whiteboard Friday, Rand covers examples of goals for targeting different kinds of people, from those …

moz.com - 1 week ago Loading+Bookmark  

Thursday, November 13, 2014

French Court Trying To Impose Right-To-Be-Forgotten Decision On Google Worldwide

Google is facing daily fines of €1,000 in France, under a punitive ruling tied to the Right-to-Be-Forgotten (RTBF), unless it removes links to an article from its index globally, according to The Guardian. Several politicians in Europe have recently suggested that the RTBF should extend to all… . About SEO, PPC, SEM, Search Engines & …

searchengineland.com - 1 week ago Loading+Bookmark  

SEO and PR Collaboration with BuzzSumo

Search marketing and public relations are quickly becoming an integrated front. Rather than being at-odds with PR and heightening what seems like the “natural rivalry” between SEO and PR, it helps to see how similar each other’s jobs are and how you can benefit one another. Both disciplines focus on earned and owned media and …

seerinteractive.com - 1 week ago Loading+Bookmark  

Which Terms Trigger the New Entertainment Pack

The new carousel replacement, like the carousel, shows for entertainment and recreational searches. This entertainment pack almost always (but not quite always) starts at position one right below any ads. I wanted to see which terms that previously showed the Carousel were now showing the new Entertainment Pack. When the original local Carousel first came …

blumenthals.com - 2 weeks ago Loading+Bookmark  

Google Continues Testing Carousel Replacement

Per James Gibbons and Brady Callahan on Twitter, Google is testing another variation of their Carousel Replacement. I was able to see the test in Safari on my Mac but not in Chrome or Firefox. Mileage may vary. It is similar to the display first seen in August but with three differences. One, the display …

blumenthals.com - 2 weeks ago Loading+Bookmark  

The New Positionly – Private Beta

We have some big news for our users. We are excited to inform you that we will be rolling out a major update to our software in the upcoming weeks. Apply here! The new Positionly will be available in the private beta. Be the first one to take it for a test drive! The post …

blog.positionly.com - 2 weeks ago Loading+Bookmark  

The New Positionly – Private Beta

We have some big news for our users. We are excited to inform you that we will be rolling out a major update to our software in the upcoming weeks. Apply here! The new Positionly will be available in the private beta. Be the first one to take it for a test drive! The post …

blog.positionly.com - 2 weeks ago Loading+Bookmark  

Why Focus on Long Tail Keywords?

While writing our book ‘Optimizing your WordPress site’ I worked closely together with Joost de Valk to create a section on Search Engine Optimization. The first chapter — after the introduction in SEO — had to be keyword research. ‘Keyword research is the basis of all Search Engine Optimization,’ Joost explained to me, ‘without proper keyword …

searchenginejournal.com - 2 weeks ago Loading+Bookmark  

Symbols in subject lines, AKA the resurrection of Wingdings

I’ve worked at Portent for 14 years now and this is my first blog post. You might ask yourself, “why now?” “Why does he start with this subject?” The answer is that nothing in the past 14-plus years has been more exciting, more inspiring, and maybe even more important than the recent technological advancements that have allowed us …

portent.com - 2 weeks ago Loading+Bookmark