Tuesday, November 18, 2014

Google’s Knowledge Graph Finally Shows Social Networks Not Named Google+

Years after a controversy over a decision to promote its own social network, Google+, in search results, Google has begun linking to other social networks in its Knowledge Graph. As first spotted by Bernd Rubel and reported by Search Engine Roundtable, Google is now showing icons for social sites… . About SEO, PPC, SEM, Search …

searchengineland.com - Tuesday, November 18, 2014 - 3:46 Loading+Bookmark  

My (Insanely Large) List of SEO Tools & Other Useful Resources

I’m just about to reach the 5 year mark working in the online marketing industry, and one thing that I’ve always found remarkable is how open and sharing people in this line of work tend to be. Whether it’s strategies, tactics, updates, techniques or tools – folks in this space do a lot of sharing, …

portent.com - Tuesday, November 18, 2014 - 12:08 Loading+Bookmark  

Searchmetrics Files “IPRs” To Invalidate BrightEdge SEO Patents In Lawsuit

Roughly a year ago, several BrightEdge SEO-related patents were granted. The company almost immediately turned around and sued Searchmetrics for violation of that IP. Searchmetrics has now filed what’s called an “inter partes review” (IPR) petition to essentially invalidate some… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Tuesday, November 18, 2014 - 11:48 Loading+Bookmark  

Check Out the All New SMX West Agenda – Register Now & Save $300

Search Marketing Expo – SMX West returns to San Jose in March with need-to-know tactics and high-level networking for digital marketers. With a primary focus on search marketing, the agenda features 60 sessions, keynotes and clinics to suit your experience and skill level, whether you’re a… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - Tuesday, November 18, 2014 - 9:45 Loading+Bookmark  

Wise Up on Penalties and Updates with the Latest DistilledU Module

More than a year after the previous Penguin update (2.1), last month Google launched Penguin 3.0. So far, the update has affected less than 1% of US/English queries. However, Pierre Far (Web Trends Analyst at Google) has called this a “slow, worldwide rollout” so perhaps, the effects are yet to be felt. With all of …

distilled.net - Tuesday, November 18, 2014 - 8:11 Loading+Bookmark  

Google Launches Mobile Friendly Test Tool

Wondering if your site will qualify for Google’s new mobile-friendly labels or be ready for a potential mobile-friendly ranking boost? Google has a new tool to help. The new tool is at google.com/webmasters/tools/mobile-friendly and it basically gives you a pass or fail grade. Either it tells… . About SEO, PPC, SEM, Search Engines & Search …

searchengineland.com - Tuesday, November 18, 2014 - 7:45 Loading+Bookmark  

Google Is Experimenting With Special Ranking For Mobile-Friendly Sites

Google already penalizes sites that provide a bad experience to mobile searchers. Now the company has confirmed that it’s testing with what seems like a boost for those providing a great experience. Google said today that it is experimenting with giving sites that have earned its… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Tuesday, November 18, 2014 - 5:47 Loading+Bookmark  

User Behavior, SEO Audits, Social Media: #StateofSearch 2014 Day One Recap by @wonderwall7

Day one at the Dallas-Ft. Worth Search Engine Marketing Association‘s State of Search conference was a full day: ten sessions plus a morning keynote by Marty Weintraub, Founder of AimClear. Tracks included SEO, PPC, Social Media, and Local SEO. Below is a brief round-up of some of the sessions I had the opportunity to attend …

searchenginejournal.com - Tuesday, November 18, 2014 - 4:11 Loading+Bookmark  

Illustrated Guide to Advanced On-page Topic Targeting for SEO

Posted by Cyrus-Shepard Topic n. A subject or theme of a webpage, section, or site. Several SEOs have recently written about topic modeling and advanced on-page optimization. A few of note: Rand Fishkin’s What SEOs Need to Know About Topic Modeling & Semantic Connectivity Bill Sebald’s How To Work Relationships and Concepts Into Your Copy …

moz.com - Tuesday, November 18, 2014 - 2:04 Loading+Bookmark  

Monday, November 17, 2014

Another Court Affirms Google’s First Amendment Control Of Search Results

Europe and the US continue to drift further apart on Google. Even as European parliamentarians and regulators seek ways to restrain Google’s discretion over search results, US courts continue to affirm Google’s right to do whatever it wants with search results — paid and organic…. . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Monday, November 17, 2014 - 5:50 Loading+Bookmark  

Google Search Will Now Let You Roll The Dice

Ever want to roll a dice but not have one handy? Now you can just go to Google and search for [roll a dice] and Google will roll one for you. You can do this via voice search in the Google Search App, by typing it into the Google search box and likely on Google …

searchengineland.com - Monday, November 17, 2014 - 1:46 Loading+Bookmark  

Buried Gems: 6 Important AdWords Reports You’ve Never Heard Of

Every paid search marketer has their “pet” reports. Some are obsessed with quality score, others with queries, and some chase sheer numbers of active keywords. Over the years, I’ve developed a set of “go to” reports where I always find meaningful insights and account… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Monday, November 17, 2014 - 11:45 Loading+Bookmark  

58% Of Local Marketers Will Change Tactics After Pigeon Update

There has been much expert analysis and published research into the impact of Google’s Pigeon Update. In this post, I am going to share the results of some recent polls we conducted with attendees on a recent InsideLocal webinar, the topic of which was “The Impact of Pigeon.”… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Monday, November 17, 2014 - 9:46 Loading+Bookmark  

10 Blogging Podcasts To Subscribe To

You have been trying for months to give your blog a new edge. You are trying every trick, creating good content, exploiting your social media profiles, connecting with other bloggers, writing regularly, establishing newsletters and pushing for email subscriptions, and the list goes on and on. Welcome to the world of blogging as it stands …

internetmarketingninjas.com - Monday, November 17, 2014 - 8:09 Loading+Bookmark  

Target App Now Features In-Store Product Search And Inventory Maps

Just in time for the frenzied holiday shopping season Target is introducing product inventory search into its mobile app. The functionality is powered by PointInside but doesn’t rely on beacons or other indoor location technologies. Following a 40-store trial earlier this year, PointInside… . About SEO, PPC, SEM, Search Engines & Search Marketing

searchengineland.com - Monday, November 17, 2014 - 7:45 Loading+Bookmark