Video SEO: Actionable YouTube Marketing Tips

More than 100-hours of video are uploaded to YouTube each minute. A year ago the figure was 72-hours each minute, and two years ago it was 24-hours of video every minute. These statistics illustrate the difficulty faced in using YouTube for marketing purposes, but they should not discourage you. When approached correctly and purposefully, YouTube… … - 2 hours ago Loading+Bookmark  

Twitter Gives Advice On How To Drive Sales In The 2014 Holiday Season by @mattsouthern

According to a Twitter study, 54% of users said promotions on Twitter were what motivated them to make a purchase. For businesses looking to capitalize on the sales potential of Twitter this holiday season, the company has recently released consumer insights and recommendations for how to use the social network most effectively. Twitter Consumer Insights … - 2 hours ago Loading+Bookmark  

Link Memory: SEO Experiment Result

In April 2014 an experiment designed to test the influence of anchor text on URL rewriting showed positive results. Google chose inbound link anchor text value to override uninformative page title in SERPs. After the first stage of the experiment had concluded we removed all inbound links to the test page.… The post Link Memory: SEO Experiment … - 2 hours ago Loading+Bookmark  

Will He Ever Return? Head Of Google’s Web Spam Team Matt Cutts Extends Leave Into 2015

The head of Google’s web spam team, Matt Cutts, says that his leave from the company has gone so well that he’ll be continuing it through 2015. Cutts shared the news today in a note added to his original blog post from July about going on leave, saying: When I went on leave, I wanted … - 2 hours ago Loading+Bookmark  

Happy Halloween! Bruce Clay, Inc. Is in the Spirit!

Happy Halloween! Bruce Clay, Inc. Is in the Spirit! was originally published on, home of expert search engine optimization tips. Bruce Clay, Inc. Goes All Out for Halloween   Happy Halloween from Bruce Clay, Inc.! It’s that time of year again, and the Bruce Clay team is dressed to the nines, as per usual. … - 4 hours ago Loading+Bookmark  

Following Germany’s Lead Spain Passes Misguided “Google Tax” Anti-Piracy Law

Given the saga of Germany’s ill-conceived and poorly implemented “ancillary copyright law” one would have thought that another European government wouldn’t immediately duplicate the mistake. But that’s exactly what’s happened in Spain. Spanish… . About SEO, PPC, SEM, Search Engines & Search Marketing - 8 hours ago Loading+Bookmark  

New Google AdWords “Automated Extensions” Report Rolling Out

First, what are “automated extensions”? This is the new term for what were once known as “annotations” — Consumer Ratings and Seller Ratings which automatically populate in AdWords ads. Google said it is retiring the use of “annotations” and replacing it… . About SEO, PPC, SEM, Search Engines & Search Marketing - 10 hours ago Loading+Bookmark  

Search In Pics: World Series Game, Penguin Office & Halloween At Google

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. The Google Penguin Office: Source: Google+ Google’s Timothy Jordan… . About SEO, PPC, SEM, Search Engines … - 12 hours ago Loading+Bookmark  

Halloween Google Logos: Doodle Team Scares Up Six Different Designs For Today’s Homepage

Today’s Google homepage is ready for Halloween, dressed up with six different GIFs to mark the holiday. Also known as All Hallows Eve and All Saints Eve, Halloween has been around throughout the ages, with its beginnings often credited to the Celts who celebrated the day to mark the end of… . About SEO, PPC, … - 14 hours ago Loading+Bookmark  

Google Penguin 3.0 Algorithm Update Analysis

Google Penguin algorithm updates aim to decrease search engine rankings of the websites that use forbidden link building techniques. The newest update was released on 17th of October. It’s the 6th refresh of the algorithm so far. It focuses on spammy backlink profiles and based on the official source – it affected less than 1%… … - 16 hours ago Loading+Bookmark  

Microsoft Undergoes Restructuring, Top Bing Positions Eliminated by @mattsouthern

Duane Forrester broke the news on his personal blog this morning that Microsoft is in the midst of restructuring several divisions within the company, which has directly affected the Bing division. Several Bing employees, including Forrester who had been with the company for 7 years, were laid off as a result of their positions being … - 16 hours ago Loading+Bookmark  

What SEOs Need to Know About Topic Modeling & Semantic Connectivity – Whiteboard Friday

Posted by randfish Search engines, especially Google, have gotten remarkably good at understanding searchers’ intent—what we mean to search for, even if that’s not exactly what we search for. How in the world do they do this? It’s incredibly complex, but in today’s Whiteboard Friday, Rand covers the basics—what we all need to know about … - 16 hours ago Loading+Bookmark  

Google’s Data Highlighter: Your New Favorite Backup Plan

We all know the importance of Schema markup and rich snippets on your search results. We’ve written about the importance of getting markup implemented on your web page and getting rich snippets showing in your search results. And you should. Schema markup is the best solution to getting rich snippets to show up in search … - Thursday, October 30, 2014 - 7:42 Loading+Bookmark  

The Economic Impact of SEO Media Services- November 6 Webcast

Using an outside expert resource for global SEO and earned media services can make your search marketing campaigns a valuable investment. But how do you justify the cost to your management? In this live webcast, Forrester Researchís Dean Davison and Shar VanBoskirk will lead a discussion… . About SEO, PPC, SEM, Search Engines & Search … - Thursday, October 30, 2014 - 1:47 Loading+Bookmark  

Google Queries for Instances of Data Help Reveal the Classes Where They Belong

You are cloxacillin, a kind of medication and an entity that some people may not know a lot about, but part of a bigger class of medicines that people are familiar with. And you’re taking a visit through a search engine as someone has been recently prescribed to you, and they want to know more … - Thursday, October 30, 2014 - 12:10 Loading+Bookmark